Archive for September 20th, 2012

20
Sep
12

Project Whisk(e)y: Johnnie Walker Platinum Launches

johnnie_walker_platinum_18Ahh, Johnnie Walker my old friend. I’ve been meaning to get round to doing a tasting on this site of one of my favourites from the House Of Walker, Johnnie Walker Double Black, but looks like that’s gonna have to wait.

As of last week, Johnnie Walker has officially introduced a new variant, Johnnie Walker Platinum which, judging from its price point, now sits just beneath Blue Label in the Walker range.

To launch this very sexy-looking 18 year old blended whisky, Johnnie Walker have opened what they’re calling the “One Bottle” liquor store in Melrose Arch, where people can bid for the first bottle of Platinum to land on SA shores.